The KC Chiefs just blocked me on Twitter. LOL Last night, I tweeted that for the 4th year in a row, the Chiefs are at the bottom of salary cap spending and that the owner, Clark Hunt, is hoarding cap dollars. The Chiefs commitment to mediocrity has made me not care much about being a fan... They responded with this DM. http://imgur.com/7VbfJ
I responded that it is good to know that the KC Chiefs have an immature teenager running their social media.
I, as a fan for my whole life of nearly 40 years, who have never seen the Chiefs in a Superbowl, nor have I seen a playoff win in nearly 20 years, nor have I seen a QB drafted in the last 27 years... I have a right to be pissed. The Kansas City Chiefs have no right to be pissy toward the fans. We are the ones paying your salaries. Shame on you, Chiefs. Oh, and congrats on 50 years of being in KC. 10 years of greatness, followed by 40 years of pathetic profiteering. [Reply]
Edit: Also, jesus christ. This is just some dumbass intern who got pissed and let loose on a "fan"
Companies have a responsibility to teach their employees how to properly use social media - improper use can lead to PR problem like this one. Or worse.
I work for a Fortune 10 company. We have to take mandatory training on how to use, and not use, social media while representing the company.
This really isn't about the message itself. [Reply]
I'm sorry but if Travis teaches social media ethics to other brands what exactly did his tweet embody? The very same thing he's complaining about on what brands shouldn't do with responses like he made. I was like whooaaa. [Reply]
"And the mother ship came down and sucked me up. The next thing I remember, I woke up on a table looking at a creature holding a two foot probe. I was like Woooooooooooooooooo!" [Reply]
When a longtime Chiefs fan named Travis Wright got frustrated by Sunday’s loss to the Falcons, he took to Twitter to declare that he couldn’t be much of a fan anymore, accusing owner Clark Hunt of being cheap and adding an obscenity.
When the Chiefs employee who handles Twitter for the team saw that, he took umbrage and sent a private direct message to Wright, telling him to “get a clue.” That wasn’t very smart, because Wright posted the message on Reddit, where hundreds of people ripped the Chiefs for their poor fan relations.
Eventually, the employee who runs the Chiefs’ Twitter (whose name hasn’t been released publicly) tweeted this apology: IMAGE
Wright told KSHB in Kansas City that the Chiefs didn’t apologize to him personally, and they’ve blocked him from seeing their Twitter messages.
“The funny thing about [the apology] is that I personally didn’t see it,” Wright said. “They didn’t apologize to me, they apologized to everyone else because of the backlash.”
The incident is reminiscent of the time in 2008 when then-Browns General Manager Phil Savage responded to a critical e-mail from a fan by e-mailing him back and saying, “Go root for Buffalo-f#@* you-.” Team employees at all levels would be wise to learn that if a fan rips you online, you’re best off ignoring it.
